The Road Less Traveled

There is the wide road used by most people of this world and there is the narrow way, the Road Less Traveled. This blog is about experiences, people and places on the narrow path. I lived and worked in North Africa for many years. That is my outer journey. But my inner journey is spiritual, global and universal. In 2012, I moved to the Golden Triangle region of SE Asia (Laos, Myanmar, Thailand). I have started a whole new adventure. Come join me on the Road Less Traveled. Without and within.

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Artist, teacher, peace-maker, world traveler, global citizen.

Friday, February 20, 2009

Luxury Resorts

Agadir has it's share of 5 star luxury hotels. The beach is famous nationwide. Building continues unabated along the "secteur touristique" which is impressive. This is modern Morocco.

Up the coast about 15 km away, there is Taghazout, a quaint village which will be forever changed by a mammoth luxury resort. In order to make room for this, the developers have demolished local schools, cafes, campgrounds, trees, and parts of villages. The whole character of the place is gone.

The positive side of development is that it will generate jobs. However, a question needs to be asked: how will the environment do? What about the water supply for golf courses and high water usage when we live in a semi-desert area? Can the region really handle this type of heavy luxury resort?
Southern Morocco goes through regular cycles of drought which will surely affect Agadir, as it already has. When water becomes scarce, what will be done? Who gets priority access?


Second Luxury Resort for Raffles in Morocco
Tuesday February 17, 4:24 pm ET

SINGAPORE--(MARKET WIRE)--Feb 17, 2009 -- Raffles Hotels & Resorts announced today that it will manage a new resort in Taghazout, Morocco. The resort, owned by global real estate investment firm Colony Capital, will be located along the pristine Atlantic coast north of Agadir.

The firm's chairman, Thomas J. Barrack Jr., attended the construction ceremony in Morocco, where he developed an inspiring vision of what the resort will be--a rare blend of exciting architecture which cultivates an elegant sense of place. Taghazout will provide residents with a unique opportunity to discover Morocco's authentic civilization in a magical and sophisticated environment. Moroccan officials and partners, who emphasized the kingdom's definitive commitment to the project, echoed Colony Capital's enthusiasm.

When it opens in 2010, Raffles Taghazout will feature approximately 165 luxuriously- appointed guest room villas as well as 60 Raffles Residences for private ownership. Raffles Residences in Taghazout will be available in a variety of options from luxury apartments to private villas with golf course views, all designed to reflect the refined elegance and residential charm for which Raffles is renowned.

At Raffles Taghazout, traditional Moroccan architectural style and sophisticated contemporary design will merge seamlessly, reflecting the rich culture, heritage and artistry of Morocco as well as the ambience of cultured luxury that distinguishes Raffles hotels and resorts around the globe. Its superb beach-front location ensures residents sweeping views of the azure waters which have made Taghazout increasingly favoured by travellers.

Be it leisurely enjoyment or sporting pursuits, residents at Raffles Taghazout will have a myriad of options from which to choose. For those seeking a pampered spa experience, Raffles Amrita Spa, a signature component of all Raffles hotels and resorts, will provide a sanctuary of tranquility and privacy. The resort also offers a diverse range of dining options, shopping at a traditional souk, tennis courts, a fitness centre and pool, as well as beach club access. In addition, golf enthusiasts can look forward to playing 18 holes on a course designed by award-winning golf course architect David Kidd. Taking full advantage of a sun-blessed climate all year long, residents at Raffles Taghazout will be assured of an enchanting experience unhindered by routine.

Raffles Taghazout will be part of a larger resort development along the Atlantic coast as an integral part of King Mohammed VI's Plan Azur, which aims to attract 10 million visitors to Morocco by 2010 and create 600,000 jobs in the tourism industry. With a vision to create the consummate resort development showcasing contemporary reinterpretations of both Moroccan tradition and environmental stewardship against a backdrop of majestic mountains, coastal bluffs and pristine beaches, Taghazout is poised to become an internationally-renowned leisure destination for affluent travellers and families.

Naji Boutros, Colony Capital's Principal and Head of Middle East and Africa, stated, "Raffles hotels and resorts are well-known for their distinctive residential charm and gracious service. We are confident that Raffles Taghazout will bear these same characteristics and introduce a new level of luxury living to this unique resort destination."

Mr. William R. Fatt, Chairman and Chief Executive Officer of Fairmont Raffles Hotels International, said, "Raffles Hotels & Resorts is delighted to be part of this exciting resort development as Taghazout is set to become the ultimate luxury resort destination along the Moroccan coast. Raffles Taghazout will be an excellent complement to our portfolio which includes Marrakech and Paris among our growing list of destinations." Raffles Taghazout marks Raffles Hotels & Resorts' second property in Morocco, with Raffles Marrakech anticipated to open in 2010.

ABOUT RAFFLES HOTELS & RESORTS Raffles is a collection of luxury hotels and resorts worldwide, each distinguished by its luxury, elegance and residential charm. Each hotel is a landmark in its respective city, positioned at the top of its local market and rated among the very best in the world. Raffles Hotels & Resorts is owned by Fairmont Raffles Hotels International, a leading global hotel company with 91 hotels and resorts worldwide under the Raffles, Fairmont and Swissotel brands. The company also owns Fairmont and Raffles branded residences, Estates and luxury private residence club properties. For more information, please visit www.raffles.com.

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